
Shelvz is here to improve the way brands handle their merchandising, sales and promotion efforts by offering a field force management solution that optimizes every step of the process, every second of the day.
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Our Purpose
Customer centricity is at the core of our values.
Our mission has always been to empower CPG managers and their field force team and maximize their work potential. Using Shelvz allows CPG managers to track and understand their market and by automating field force data collection and providing the right information at the right time so that their brands are always present and well presented.
We believe that through our modular cloud technology, we give our clients the flexibility to handle one aspect of their CPG lifecycle, or the ability to track everything.
Meet the Team

Emile Harb
Founder / CEO

Jad Kaadi
Co-Founder / CTO

Eli Helou
Sales Director

Rami Tarabay
Engineering Manager

Gisele Awkar
Customer Success Manager

Christelle Fakhoury
Head of People

Mariam Reda
Product Owner

Mansour Tohme
Digital Marketing Manager

Layal Iskandar
Android Software Engineer

John Boukaram
Product Marketing Manager

Ahmad Al Zohbi
Software Engineer

Waleed Ali
Software Engineer

Ashraf Saadedine
Software QA Engineer

Sahar Elias Al Akl
Software QA Engineer

Pierre Younes
iOS Software Engineer

Sima Al Dreini
Administrative Manager

Aline Tashjian
Product Owner

Elia Kassouf
Software Engineer

Adib Boutros
Senior Software Engineer
Meet Our Advisors

Gaith Yafi
Board Member


Ronny Shibley
Investor / Advisor


Kamel Semakieh
Investor / Advisor
