What is Retail Execution: Audit Practices to Perfect In-store Presence
Retail Execution (REX) is the crucial process of ensuring that consumer goods brands are being presented in the best possible light in retail environments.
How Companies use Mystery Shopping to Achieve the Perfect Store
Mystery shopping is an effective tool for gathering detailed customer information & also offers other key benefits like increased customer satisfaction levels.
The Advantages of Mystery Shopping and Managing your Field Team
Explore some of the main benefits of using mystery shopping as well as discuss some possible drawbacks that should be taken into consideration.
The Importance of Mystery Shopping and Organizing your Field Team Operations
Mystery Shopping is an essential part of any consumer-focused business, providing great insight into how customers experience your services.
The Mystery Shopping Checklist you need to achieve perfect customer experience
It’s essential to stay ahead of the curve by using effective tools such as mystery shopping checklists to fine-tune & optimize retail employees’ performance.
The Benefits of Mystery Shopping Software Solutions
Using a specialized tool designed specifically for mystery shopping operators offers countless advantages that will make running your operations more efficient.
Five Useful Trade Promotion Metrics to Track
Understanding how to measure and assess the impact of marketing activities can help you make informed decisions about what trade promotions are working best.
The 5 Main Types of Trade Promotions
Managing Trade Promotion activities and ensuring their success requires an effective strategy, use these 5 types of promotions to boost sales and profitability.
Using Trade Promotions to Capture Market Share
Trade Promotions can be a great option for CG companies that want to increase their reach and build relationships with their retail partners.
Transforming Your Supply Chain to Stay Ahead
By leveraging data-driven insights from within your existing supply chain you can identify hidden opportunities and remain ahead of the competition.