Understanding the Intricacies of Retail Merchandising
In retail, success often hinges on more than just having a quality product. Retail merchandising — the art and science of presenting products to consumers in a way that maximizes sales — is a crucial aspect of modern business strategy.
Retail Execution: The Way to the Perfect Store
In an ideal retail world, every store would have perfectly stocked shelves, eye-catching displays, and products that never run out of stock. This utopia of retail execution is known as the “perfect store”
Data-Driven vs. Traditional Market Research Approaches: A Comparison
For decades, traditional market research methods have been the backbone of gathering consumer insights. However, the rise of technology and the demanding pace of the modern environment have paved the way for new data-driven methods.
Data-Driven Market Research: Unlocking Insights
Market research has evolved far beyond traditional methods which can no longer keep-up with the pace of change.
Customer Insights: Leveraging Retail Execution Solutions for Market Research
The way to success can be summarized by the following statement: Companies need to understand customer behavior. To do so, they need to conduct market research, a whole process that needs meticulous planning and rigorous execution.
Mobile Tech: Improving Connectivity in Field Sales
The importance of field sales to a business cannot be stressed enough. These teams of on-the-go ambassadors of your brand drive revenue by dealing with merchandising and retail execution,
Empowering Field Sales Teams: Modern Training Strategies
At Shelvz, we’re aware that field sales teams are the driving force behind companies’ success. What they do is beyond “just selling”
Field Sales Analytics: Extracting Actionable Insights for Business Success
Among the various dimensions where analytics play a pivotal role, field sales stands out as an area ripe for significant optimization and enhancement.
Effective Field Sales: A comprehensive Overview
Field sales play a pivotal role in driving business growth and building strong relationships with customers. No wonder it constitutes up to 71.2% of the sales force. Also known as outside sales, field sales, involves sales representatives who go out into the “field” to meet with potential and existing customers directly. This approach contrasts with […]
The importance of using retail execution software to manage your field team
Retail execution software offers visibility into every store visit and a central hub for communication between the field team and operations managers.
